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Whatever success
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Our Services

Integrated solutions designed to take your business to the next level. From your strategic plan to its top notch execution, delivering outstanding results.

Strategy Development

Let’s unleash your business potential​ by shifting your strategy from products to customers.

Strategy Development

Using extensive research and financial analysis, we gain a comprehensive understanding of your business to develop a strategy that delivers powerful results. 


Our Evolution: by Design™ workshop will cut through all the noise of what you should do into a concise “Why | How | What” actionable customer-centric strategy. 


Management Consulting

Management consultancy is the practice of helping organisations improve their performance. 

Organisational Readiness

We help you align structure, systems and processes around your organisational purpose, customers, and business objectives.

Strategic Processes

Increase productivity and efficiencies across your organisation. We work with you to eliminate roadblocks and enhance workflow. 

Marketing Execution

Lay the groundwork to position your business to succeed by turning strategy into action.

Digital Transformation

Put digital at the heart of your customer experience. We help you develop a digital culture to meet changing market requirements.

Brand & Communications

Connect with your customers. Our experts specialise in communicating the value you deliver through innovative creative solutions that represent the heart of your organisation. 

When you choose BlueOcean we become partners, we work as one team towards a common goal.

Blue Ocean Team


See a sample of our favourite client success stories.

The Dentists

Challenge: To align six dental practices across New Zealand behind the founders values and deliver better outcomes for patients. To make the organisation less dependent on founders and ready to scale.

Approach: Define and document purpose, goals and patient value. Build a strong organisation and brand focused around customer centricity. Implement streamlined processes, systems and structure across all practices to ensure consistent delivery of highest value.


  • Implemented a strategic board
  • A more resilient, structured, documented business 
  • Increased customer centricity and value

Challenge: An incredible property that was being sold as an overnight luxury lodge, rather than a destination in its own right, with some misaligned guest expectations.  

Approach: Define who the customer is, understand their journey and develop a go to market strategy. Build a clear value proposition, a brand and an innovative digital strategy that attracts the right guests and is understood by trade distribution channels. 


  • 975% increase in revenue from digital channels within 12 months
  • Increased average length of stay
  • Guest feedback rating grown to 4.8 stars / 5
Lake Taupo Holiday Resort

Challenge: Client needed to stand independent from TOP10 holiday parks after heavily investing in upgrading their park to a holiday resort; and wanted to create long term growth strategy.

Approach: Clarify and refine a clear value proposition by shifting to their strategy from product to customer centric. Align marketing and digital to communicate value to target markets and distribution channels. Create a pricing strategy to maximise yield and occupancy. 


  • 10 to 1 ROI on total engagement
  • 36% increase in online reservations
  • Continued growth year on year