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Jo Taute
Chief Revenue Officer

CRO - Partner
Exec.Ed.Harvard Business

Hailing from Zimbabwe, Jo was immersed in tourism from a young age through her parent’s network of lodges on Lake Kariba.

Ten years with Zimbabwe Sun Hotels further strengthened Jo’s industry expertise before she moved to New Zealand with a young family. Transferring her tenacity into advertising, Jo’s professional life in New Zealand started in radio before moving to Tauranga to join ReserveGroup. Her dedication to client success and ability to build robust relationships, teams and networks saw her quickly elevated to the position of Partner; one of three who now direct Blue Ocean Marketing. 

Jo’s investment in her clients goes way beyond the boardroom. Regardless of what success looks like, Jo is tireless in helping her clients and their teams achieve it, setting direction and inspiring and empowering clients and staff to win together.   

Understand your customer lifecycle

Building profitable, long-term customers is more than guesswork

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